Tourism Recovery Scorecard (TOURS)

• Verfasst von: Khazai, Bijan [VerfasserIn]
• Verfasst von: Mahdavian, Farnaz [VerfasserIn]
• Verfasst von: Platt, Stephen [VerfasserIn]
• Titel: Tourism Recovery Scorecard (TOURS)
• Titelzusatz: benchmarking and monitoring progress on disaster recovery in tourism destinations
• Verf.angabe: Bijan Khazai, Farnaz Mahdavian, Stephen Platt
• Jahr: 2018
• Jahr des Originals: 2017
• Umfang: 10 S.
• Fussnoten: Available online 22 September 2017 ; Gesehen am 05.09.2018 ; Vom Autor zitiert als: Tourism destination recovery scorecard
• Weitere Titel: Ursprünglich geplanter Titel: Tourism destination recovery scorecard
• Titel Quelle: Enthalten in: International journal of disaster risk reduction
• Ort Quelle: Amsterdam [u.a.] : Elsevier, 2012
• Jahr Quelle: 2018
• Band/Heft Quelle: 27(2018), Seite 75-84
• DOI: doi:10.1016/j.ijdrr.2017.09.039
• Datenträger: Online-Ressource
• Sprache: eng
• Sach-SW: Disaster
• Sach-SW: Indicators
• Sach-SW: Philippines
• Sach-SW: Recovery
• Sach-SW: Survey
• Sach-SW: Tourism
• K10plus-PPN: 1580705006

Abstract

After a disaster, tourism declines and tourist stakeholders suffer because tourists cancel their reservations and choose to go elsewhere. A key part of managing recovery of tourism destinations is restoring the destination image and reputation which can be affected by negative or inaccurate media coverage. This paper reports the results of surveys with tourism sector stakeholders aimed at measuring recovery in three tourism destinations affected by two back-to-back disasters: the Bohol earthquake and tropical cyclone Haiyan in 2013 in the Philippines. The authors developed a methodological framework for the Tourism Recovery Scorecard (TOURS), which can be used as a crisis communication tool for benchmarking and monitoring progress on post disaster recovery of a tourism destination. Three main dimensions of safety, physical recovery and business recovery are considered in the Scorecard, each containing key factors that are important to tourists and meaningful to tourism operators.