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| |  Online-Ressource |
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| Verfasst von: | Bassamboo, Achal [VerfasserIn]  |
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| | Conley, James G. [VerfasserIn] |
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| Titel: | A tale of two hot sauces |
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| Titelzusatz: | spicing up diversification : the contrasting paths of two hot sauce manufacturers show that managing exposure on multiple fronts is essential |
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| Verf.angabe: | Achal Bassamboo and James G. Conley |
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| Ausgabe: | [First edition]. |
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| Verlagsort: | [Cambridge, Massachusetts] |
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| Verlag: | MIT Sloan Management Review |
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| E-Jahr: | 2024 |
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| Jahr: | [2024] |
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| Umfang: | 1 online resource (5 pages) |
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| Fussnoten: | Reprint #65409 |
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| Abstract: | The dueling fortunes of two hot sauce manufacturers demonstrate the power of strategic diversification in the areas of supply chain, products, customers, and channel. Managing risk on these multiple fronts early on, McIlhenny thrived while competitor Huy Fong Foods failed to follow suit, rendering the former market leader an also-ran in hot sauce. |
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| URL: | Aggregator: https://learning.oreilly.com/library/view/-/53863MIT65409/?ar |
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| Datenträger: | Online-Ressource |
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| Sprache: | eng |
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| Sach-SW: | Fabrication |
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| | Technique de la production |
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| | Sauces |
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| | manufacturing |
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| K10plus-PPN: | 1890482463 |
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| Lokale URL UB: |  Zum Volltext |
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| | Bibliothek der Medizinischen Fakultät Mannheim der Universität Heidelberg |
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| |  Bestellen/Vormerken für Benutzer des Klinikums Mannheim
Eigene Kennung erforderlich |
| Bibliothek/Idn: | UW / m4533699995 |
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| Lokale URL Inst.: | Zum Volltext |
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¬A¬ tale of two hot sauces / Bassamboo, Achal [VerfasserIn]; [2024] (Online-Ressource)
69219150
