The new generation in Chinese animation

• Verfasst von: Chen, Shaopeng [VerfasserIn]
• Titel: The new generation in Chinese animation
• Verf.angabe: Shaopeng Chen
• Verlagsort: London
• Verlag: Bloomsbury Academic
• Jahr: 2022
• Umfang: 1 Online-Ressource (xvi, 288 Seiten)
• Illustrationen: Illustrationen
• Gesamttitel/Reihe: World cinema series
• Fussnoten: Description based on publisher supplied metadata and other sources
• ISBN: 978-1-350-11897-3
• Datenträger: Online-Ressource
• Sprache: eng
• Bibliogr. Hinweis: Erscheint auch als : Druck-Ausgabe: Chen, Shaopeng: The new generation in Chinese animation. - London New York : Bloomsbury Academic, 2021. - pages cm
• Sach-SW: Electronic books
• K10plus-PPN: 1772847593
• K10plus-PPN:
  Universitätsbibliothek
• Lokale URL UB: Zum Volltext

Abstract

Cover -- Contents -- List of Illustrations -- List of Charts and Tables -- Acknowledgements -- 1 Introduction: Passing the torch of Chinese cinema animation to a new generation -- The historical context of Chinese animation -- Issues, debates and approaches in Chinese animation studies -- The rise of the new generation from 1995 -- The child-oriented trend -- 'Derivative film' as a link in the industry chain -- Original works in a dilemma -- Sun Wukong and Journey to the West -- Nationalization, limitation and self-examination -- Book structure and chapter outline -- 2 The Chinese animation blockbuster at the turn of the century: Lotus Lantern and beyond -- The Chinese film market between 1979 and 2000 -- Lotus Lantern as a new dimension for Chinese cinema animation -- Lotus Lantern and its fine art film predecessors -- The recreation of Sun Wukong in Lotus Lantern -- Hollywood techniques in the production of Lotus Lantern -- The interplay of Chinese and Hollywood iconographic representations: Comparison between characters in Lotus Lantern and The Lion King -- Conclusion -- 3 Cross-generational appeal, social supervision and media convergence: Derivative films and the Boonie Bears series -- The transformation of cinema animation production in China since 1999 -- Comparison of box office revenue of NGCCA works and imported cinema animations in China -- Huaqiang Digital Animation and the Boonie Bears series -- Synergy between online and offline channels: The marketing campaigns of Rescue -- Target audience expansion and celebrity endorsement: The marketing campaigns of Winter -- Product placement in Boonie Bears films: The case of Fantawild Adventure Theme Park -- Animated violence in Boonie Bears and Pleasant Goat TV animations and corresponding impacts -- Social concern and Huaqiang's responsive measures.