Typographic Design

• Verfasst von: Carter, Rob [VerfasserIn]
• Verfasst von: Day, Ben [VerfasserIn]
• Verfasst von: Meggs, Philip B. [VerfasserIn]
• Titel: Typographic Design
• Titelzusatz: Form and Communication, 5th Edition
• Mitwirkende: Meggs, Philip B. [MitwirkendeR]
• Institutionen: O'Reilly for Higher Education (Firm), [MitwirkendeR]
• Institutionen: Safari, an O'Reilly Media Company. [MitwirkendeR]
• Verf.angabe: Carter, Rob
• Ausgabe: 1st edition.
• Verlagsort: [Place of publication not identified]
• Verlag: Wiley
• Jahr: 2011
• Umfang: 1 online resource (368 pages)
• Fussnoten: Online resource; Title from title page (viewed November 1, 2011)
• ISBN: 978-0-470-64821-6
• ISBN: 0-470-64821-X
• ISBN: 1-283-42504-1
• ISBN: 978-1-283-42504-9
• Datenträger: Online-Ressource
• Sprache: eng
• Sach-SW: Arts graphiques
• Sach-SW: graphic arts
• Sach-SW: graphic design
• Sach-SW: Graphic arts
• Sach-SW: Graphic design (Typography)
• K10plus-PPN: 1903893968
• K10plus-PPN:
  Universitätsbibliothek
• Lokale URL UB: Zum Volltext
• Lokale URL UB: Bibliothek der Medizinischen Fakultät Mannheim der Universität Heidelberg
• Bibliothek/Idn: UW / m4585398082
• Lokale URL Inst.: Zum Volltext

Abstract

For more than two decades, the type book of choice for design professionals and students Typographic design has been a field in constant motion since Gutenberg first invented movable type. Staying abreast of recent developments in the field is imperative for both design professionals and students. Thoroughly updated to maintain its relevancy in today's digital world, Typographic Design, Fifth Edition continues to provide a comprehensive overview of every aspect of designing with type. This Fifth Edition of the bestselling text in the field offers detailed coverage of such essential topicsas the anatomy of letters and type families, typographic syntax and communication, design aesthetics, and designing for legibility. Supplementing these essential topics are theoretical and structural problem-solving approaches by some of the leading design educators across the United States. Unwrapping the underlying concepts about typographic form and message, Typographic Design, Fifth Edition includes four pictorial timelines that illustrate the evolution of typography and writing within the context of world events-from the origins of writing more than 5,000 years ago to contemporary typographic applications. Features in this new edition include: A new chapter that analyzes typography on screen New case studies featuring typographic design in books, information graphics, web design, and environmental design New designer profiles that reveal innovative typographic design processes Material presented in full color throughout with many new images.