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Speichern
TY - `BOOK` AU - Kotler, Philip TI - Marketing management : analysis, planning, and control ET - 2. ed. PB - Prentice-Hall CY - Englewood Cliffs, N.J. PY - 1972 LA - eng SE - XIV, 885, XVIII S. SN - 0-13-557389-0 SN - 978-0-13-557389-1 KW - Marketingmanagement CN - 74 B 1278 AN - UBHD-1034534 ER -
